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In September 2001, a Franchise Department in SEDO was established to cope with the liberalization of world Trade. Franchise has proven to be a (proven exercise) to create a successful business, giving people the chance to compete globally with an international standard for their products.

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SEDO Franchise
In the last decade the franchise business in Egypt marked a rapid growth, because the success rate for franchises is well over 85%, partly due to training and ongoing support from the Franchisor, also it is a very effective way for technology transfer.
The Franchise Department will provide awareness and promotion for the Franchise Business in Egypt by introducing international Franchisors and developing local Franchisors , also the section will facilitate Finance Small Business Franchisees, Supporting Egyptian Franchise Development services associations, organizing and participating in local and International Franchise Exhibitions.
Role & Objectives:
  • Building a database for the franchise business in Egypt, including data collection, updating and data analysis.

  • Participate in providing public awareness and promotion for the franchise business in Egypt.

  • Evaluate and study new proposals from national and international franchisers presented to the franchise department, to be franchised to SME's.

  • Suggest, design and implement project profiles, manuals, legal contractual and investment forms for lending SME's.

  • Provide technical, legal and business support to SME's and to potential local franchisers.

  • Organize conferences and seminars for franchise in Egypt.

  • Organize local franchise exhibitions and participate in international franchise exhibitions.

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Objectives:
  • Provide awareness and promotion for the franchise business in Egypt.

  • Promote and finance small business franchisees

  • Introducing international franchisers to the SME's in Egypt.

  • Developing local franchisers to export their franchise world wide
  •  Supporting Egyptian franchise development services associations
  • Provide technical, legal and business support to SME's and to successful Egyptian producers who wishes to franchise their business.

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Activities:
- Franchise Census Egypt
- The 3rd International Franchise Conference and Exhibition 2005
A Prestigious Event in Egypt
The  SFD has approved to Finance and manage an international Franchise conference and exhibition, the MENA (Middle East & North Africa) international Franchise Exhibition MIFE 2005, which will take place from 1rst to 3rd June 2005 at the Cairo Marriott Hotel , MIFE 2005 is the meeting point for prospective franchisees from the region in an International event that serves as an effective Franchise recruitment media.MIFE 2005 is held under the auspices of his Excellency the prime minister and financed by the the Social Fund for Development , MIFE 2005 is a non- profit activity promoting the integration of Franchise in MENA , it is co-financed and organized by Egyptian Franchise Development Association.

Exhibition free ticket registration

Organized & Co-finance by: Official Sponsor: Organized & Financed by:

 

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